New 8Spotlight episode is live
This week, we sat down with Joshua Perk , Founder & CEO of Vector , to unpack how modern GTM is changing, and why the future belongs to contact-level insight, not account-level guesswork.
We talk about:
• Building through early PMF challenges
• Launching SiteID & OffsiteID to surface buyer intent before prospects even visit your site
• Creating an entirely new category: Contact-Based Marketing
• What it takes to stay focused while scaling fast
If you care about the future of marketing, sales, or building enduring SaaS companies, this one’s for you.
New 8Spotlight episode is live This week, we sat down with Joshua Perk , Founder & CEO of Vector , to unpack how modern GTM is changing, and why the future belongs to contact-level insight, not account-level guesswork.
We talk about:
• Building through early PMF challenges
• Launching SiteID & OffsiteID to surface buyer intent before prospects even visit your site
• Creating an entirely new category: Contact-Based Marketing
• What it takes to stay focused while scaling fast
If you care about the future of marketing, sales, or building enduring SaaS companies, this one’s for you.